The Middle Class in Emerging Societies: Consumers, Lifestyles and Markets (Routledge Research in Cultural and Media Studies) (Hardcover)

The Middle Class in Emerging Societies: Consumers, Lifestyles and Markets (Routledge Research in Cultural and Media Studies) Cover Image
By Leslie L. Marsh (Editor), Hongmei Li (Editor)
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Description


This volume examines the discursive construction of the meanings and lifestyle practices of the middle class in the rapidly transforming economies of Asia, Latin America, Africa and the Middle East, focusing on the social, political and cultural implications at local and global levels. While drawing a comparative analysis of what it means to be middle class in these different locations, the essays offer a connective understanding of the middle class phenomenon in emerging market economies and lay the groundwork for future research on emerging, transitional societies. The book addresses three key dimensions: the discursive creation of the middle class, the construction of the cultural identity through consumption practices and lifestyle choices, and the social, political and cultural consequences related to globalization and neoliberalism.

About the Author


Leslie L. Marsh is Associate Professor in the Department of World Languages and Cultures at Georgia State University, USA Hongmei Li is Associate Professor of Strategic Communication in the Department of Media, Journalism and Film at Miami University, Ohio, USA


Product Details
ISBN: 9781138858824
ISBN-10: 113885882X
Publisher: Routledge
Publication Date: November 17th, 2015
Pages: 232
Language: English
Series: Routledge Research in Cultural and Media Studies

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